The employer brand: how to cultivate it
“If you lose money for the firm, I will be forgiving. If you lose reputation, I will be ruthless.” Warren Buffett’s words of warning set the scene nicely for a blog on employer branding, a very current buzzword in HR circles.   Employer branding is how organisations... READ WHOLE ARTICLE
Job interview strengths and weaknesses
THERE’S a little-known story about the making of the original ‘Blair Witch Project’ that should strike a chord with anyone preparing for a job interview. According to Heather Donahue, one of the stars of the cult found-footage movie, when auditions were being held in... READ WHOLE ARTICLE